TAG35 - 3.5" ESL Tag

TAG35 — 3.5" wide-format black-white-red electronic shelf label. The mid-size tag that fits more on one screen.

Wide landscape display gives room for tiered pricing, product specs, and barcodes side-by-side on a single tag. Same battery and radio as TAG21; bigger canvas.

Specifications

• Display: 3.5" e-paper, 384 x 184 px, black / white / red
• Orientation: landscape native (also rotates to 184 x 384 portrait)
• Radio: Bluetooth Low Energy, 2.4 GHz, channels 37 / 38 / 39
• Battery: 1 x CR2450 cell, replaceable, 5–7 year typical life
• Refresh time: ~5 seconds for a full BWR update
• Mounting: snap-in to TM-01 (flat), TM-A10 (10°), or TM-A30 (30°) clips
• MAC prefix: 14f

Highlights

• Holds a multi-tier price grid (e.g. retail / contractor / volume) on one tag without crowding.
• Wide aspect renders barcodes large enough to scan from arm's length.
• Same BWR template authoring pipeline as TAG21 and TAG58 — one designer drives all three sizes.
• Bulk-volume discounts apply once you cross the 250-unit and 500-unit thresholds.

Where it fits

• End caps, feature bins, and tables where a single tag carries more than just a price.
• Multi-pack or kit pricing where regular / sale / per-unit all need to be shown.
• Compatible with all Sovereign Shelf tiers: Sentinel, Guardian, Vault.